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Why Ninety Plus?

Jacob White, an employee of Bird Rock Coffee Roasters and competitor in the United States Brewers Cup Competition has hand selected coffee from the best of Ninety Plus to compete with. We want you to try some of the best coffee in the world, the same coffee we compete with and are judged by the highest standards. Limited quantities of this same coffee is available for to you to enjoy in your own home, cafe or wherever you enjoy a cup of some of the finest coffee on earth. These Geisha coffees are truely one of a kind.

Follow Jacob along his journey to compete with these coffees and showcase the best that coffee can be.

We can not wait for you to try these coffees from the Best of Ninety Plus.

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Ninety Plus ® Coffee is a grower and producer of single-origin, single-variety coffee in both Panama and Ethiopia. They are dedicated to creating a remarkable taste experience through process innovation. At the core is a connection to nature, best social practices and working to fix a broken system through creating canopy and restoration ecology. Ninety Plus are stewards for taste committed to leaving coffee better than they found it.

As a global coffee grower and producer, they are at the forefront of engineering elevated taste experiences for consumers through innovative processing methods. Ninety Plus is committed to fixing a broken farm model, leaving coffee better than it was found, with guiding principles of taste, humanity, and ecology.

Why Ninety Plus?

Jacob White, an employee of Bird Rock Coffee Roasters and competitor in the World Brewers Cup Competition has hand selected coffee from the best of Ninety Plus to compete with. We want you to try some of the best coffee in the world, the same coffee we are willing to compete with and be judged with the highest standards. Limited amounts of this same coffee is available for to you to enjoy in your own home, cafe or whereever you enjoy a cup of some of the finest coffee on earth. These coffees are truely one of a kind.

Follow Jacob along his journey to compete with these coffees and showcase the best that coffee can be.

We can not wait for you to try these coffees from the Best of Ninety Plus.

As a global coffee grower and producer, they are at the forefront of engineering elevated taste experiences for consumers through innovative processing methods. Ninety Plus is committed to fixing a broken farm model, leaving coffee better than it was found, with guiding principles of taste, humanity, and ecology.

Ninety Plus ® Coffee is a grower and producer of single-origin, single-variety coffee in both Panama and Ethiopia. They are dedicated to creating a remarkable taste experience through process innovation. At the core is a connection to nature, best social practices and working to fix a broken system through creating canopy and restoration ecology. Ninety Plus are stewards for taste committed to leaving coffee better than they found it.

Why Ninety Plus?

Jacob White, an employee of Bird Rock Coffee Roasters and competitor in the World Brewers Cup Competition has hand selected coffee from the best of Ninety Plus to compete with. We want you to try some of the best coffee in the world, the same coffee we are willing to compete with and be judged with the highest standards. Limited amounts of this same coffee is available for to you to enjoy in your own home, cafe or whereever you enjoy a cup of some of the finest coffee on earth. These coffees are truely one of a kind.

Follow Jacob along his journey to compete with these coffees and showcase the best that coffee can be.

We can not wait for you to try these coffees from the Best of Ninety Plus.


Ninety Plus ® Coffee is a grower and producer of single-origin, single-variety coffee in both Panama and Ethiopia. They are dedicated to creating a remarkable taste experience through process innovation. At the core is a connection to nature, best social practices and working to fix a broken system through creating canopy and restoration ecology. Ninety Plus are stewards for taste committed to leaving coffee better than they found it.

As a global coffee grower and producer, they are at the forefront of engineering elevated taste experiences for consumers through innovative processing methods. Ninety Plus is committed to fixing a broken farm model, leaving coffee better than it was found, with guiding principles of taste, humanity, and ecology.

taste

Ninety Plus believes in the power of taste. In their beginnings, they hunted among existing specialty lots for coffee that tasted extraordinary, and when the pursuit failed, they knew creating meaningful coffee was their destiny. Taste quickly became their vision, and they began developing the first scientific coffee production operation driven by the discovery of flavor. To this day, they aren’t afraid to take risks or break boundaries, and continue challenging the traditional practices of cherry and coffee processing with the intent of upgrading the industry’s status quo. However, through experience, they've realized that they can’t create new flavors without having a fundamentally collaborative work ethic, a humanistic communal culture, and an outstanding relationship with the land. They're driven to elevate taste with the knowledge that coffee can be treated better, and are proud to say that they've successfully established a menu of memorable experience, rather than simply coffee.


taste

Ninety Plus believes in the power of taste. In their beginnings, they hunted among existing specialty lots for coffee that tasted extraordinary, and when the pursuit failed, they knew creating meaningful coffee was their destiny. Taste quickly became their vision, and they began developing the first scientific coffee production operation driven by the discovery of flavor.

humanity

For centuries, traditional coffee farm workers have lived impoverished lives and suffered from low wages and belittlement in the workplace. Ninety Plus challenges these standards by making humanity a priority, providing fair pay and living conditions for its growing workforce, and establishing a culture built on taste, education, and collaboration on its farms. With education at the center, they create new opportunities, incentives to advance, and competitive compensation for our employees. Subsequently, their workers gain ownership over their work, the quality of life and happiness improve, and their coffee excels. With this structure, they've constructed an expanding community of farm workers who are united and inspired by the common objective to improve coffee.

To this day, they aren’t afraid to take risks or break boundaries, and continue challenging the traditional practices of cherry and coffee processing with the intent of upgrading the industry’s status quo. However, through experience, they've realized that they can’t create new flavors without having a fundamentally collaborative work ethic, a humanistic communal culture, and an outstanding relationship with the land. They're driven to elevate taste with the knowledge that coffee can be treated better, and are proud to say that they've successfully established a menu of memorable experience, rather than simply coffee.


humanity

For centuries, traditional coffee farm workers have lived impoverished lives and suffered from low wages and belittlement in the workplace. Ninety Plus challenges these standards by making humanity a priority, providing fair pay and living conditions for its growing workforce, and establishing a culture built on taste, education, and collaboration on its farms.

With education at the center, they create new opportunities, incentives to advance, and competitive compensation for our employees. Subsequently, their workers gain ownership over their work, the quality of life and happiness improve, and their coffee excels. With this structure, they've constructed an expanding community of farm workers who are united and inspired by the common objective to improve coffee.


ecology

Ninety Plus recognizes the importance of reforesting and preserving agricultural lands. When they first launched the operation, they knew that they could become an example for the rest of the world by shattering the boundaries of traditional commodity coffee farming. As a result, they set sights on formulating a distinctly unique coffee experience, entered into a relationship with nature, and put the spotlight on ecology. Presently, they're dedicated to growing long-living, heirloom varieties that thrive under 100 percent natural management techniques, conserve biodiversity, and maximize the health of the ecosystem and its inhabitants. They cultivate shade-loving plants at low density areas with native forest canopy trees and consistently achieve exceptionally flavorful coffee varieties. Yet, the reward goes beyond the coffee itself. Today, the vegetation and animals are flourishing, and what were once overgrazed farms are now prosperous forests that are sustained by restoration, topsoil and water retention, increased environmental variance, and a community of residential and seasonal workers.

ecology

Ninety Plus recognizes the importance of reforesting and preserving agricultural lands. When they first launched the operation, they knew that they could become an example for the rest of the world by shattering the boundaries of traditional commodity coffee farming. As a result, they set sights on formulating a distinctly unique coffee experience, entered into a relationship with nature, and put the spotlight on ecology.

Presently, they're dedicated to growing long-living, heirloom varieties that thrive under 100 percent natural management techniques, conserve biodiversity, and maximize the health of the ecosystem and its inhabitants. They cultivate shade-loving plants at low density areas with native forest canopy trees and consistently achieve exceptionally flavorful coffee varieties. Yet, the reward goes beyond the coffee itself. Today, the vegetation and animals are flourishing, and what were once overgrazed farms are now prosperous forests that are sustained by restoration, topsoil and water retention, increased environmental variance, and a community of residential and seasonal workers.